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Power BI for data visualization and analysis

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(@charlivenum)
Eminent Member
Joined: 1 year ago
Posts: 12
Topic starter  

Hello all, forum users. There is a very interesting question related to data analysis. Google Analytics 4 is a powerful tool for tracking and analyzing user behavior on your website. It provides extensive data on visits, events, goals, and conversions. To visualize and perform deeper analysis on this data, many people use Power BI. How can I use Power BI to visualize and analyze the data collected by Google Analytics 4?


   
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(@janettii99)
Eminent Member
Joined: 1 year ago
Posts: 15
 

Hi. Yes, using Power BI to analyze GA4 data gives you the ability to gain deep insights and make more informed decisions for your business based on user behavior on your website. In order to use Power BI to analyze GA4 data, you need to do an integration between Power BI and GA4. You can learn how to do this at https://windsor.ai/power-bi-google-analytics-4-integration/


   
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(@arinaarasa86)
Active Member
Joined: 1 year ago
Posts: 12
 

You need to export the data from GA4 and then connect it to Power BI. More detailed instructions can be found on the Internet


   
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